Beijing Century Beiguang Advertising Co., Ltd. is the core enterprise of BAIC Penglong advertising media. Founded in 2004, the company has entered the top 50 comprehensive advertisers in China. It mainly serves Beijing Benz, Beijing Hyundai and other large-scale OEMs, and its business scope includes market consultation, advertising strategy, media, creativity, exhibition, public relations activities, artificial intelligence marketing, etc. In 2018, the operating revenue reached RMB 1.96 billion, accounting for 5.5% of the company's total revenue.Beijing Century Beiguang Advertising Co., Ltd. is the core enterprise of BAIC Penglong advertising media. Founded in 2004, the company has entered the top 50 comprehensive advertisers in China. It mainly serves Beijing Benz, Beijing Hyundai and other large-scale OEMs, and its business scope includes market consultation, advertising strategy, media, creativity, exhibition, public relations activities, artificial intelligence marketing, etc. In 2018, the operating revenue reached RMB 1.96 billion, accounting for 5.5% of the company's total revenue.